Mark Stewart & Associates
Customer Profiles.

"offering you the highest contact to sale  ratio  in the industry"

"Who are the people you will contact through this marketing program ?"

Single Family Homebuilders

  • Averaging 20 new homes per year

  • Average sales price of each new home is $250,000

  • Over 80% of our builder clients become repeat buyers

  • Over 70% of our builder clients ask for specifications on a regular basis.

70%

Direct consumer purchasers:

  • Will start construction on a new home within 4 months of seeing your advertising in Mark Stewart publications.

  • Will build an average sales price of $295,000

  • Over 80% ask for and accept our specifications.

  • Every one of our consumer purchasers will receive your advertising message through one or more of our publications at least four times.

30%

Information quoted above was obtained from a focus group conducted in the third quarter of 1996 by Mark Stewart & Associates Inc. and The Mark Stewart CD-ROM partnership.

Your advertising message in Mark Stewart Publications will be available at the critical decision making point in the homebuilding process. It will be seen at the point of sale by over 375,000 decision makers involved in the process of choosing products for a new single family home that will be started in 1997 within 4 months of seeing your message.